Readership up but Sign in 's have dropped = No Conversion

BIG CONVERSATION with a few of my computer circle;

Site readership is up; but sign in's are down?  Panda?  Penquin?  Have you been SERP shifted? Dropped in the rankings?

Spreading the word on Social Media Channels was helping get the number of site hits up; wasn't it? While we may question the quality of graphics, displays, content and SEO rankings, the content from last year or the year before is stale when clients are looking for cash backs and rebates. Is this the newest fad?

My sign ins that averaged 12 - 30 per month have fallen off and my email drip campaign drew 30 that asked to be removed ( responding from their mobile devices )   Prospects were then divided into actionable immediately or follow up later. Some are then dripped to death.  Are they all on overload?

Lets talk best practices and a shifting paradigm we keep hearing about.  I was getting comfortable here and the customer herd has shifted... moving again.   

What are you doing differently?

What should we change?

Lets Make your Unique Video!

If a picture is worth a thousand words then a VIDEO is worth 1.8 Million Words  *Dr. James McQuivey

The second largest search engine behind google is Youtube.  To avoid this medium would be the same as missing the launch of new Yellow Pages directory for your market in the early 80's.  You might be waiting a whole year for your phone to ring.

Today your clients and prospects, Text, email and fax their enquiry to your numbers.

Video presents a unique opportunity for you to connect with a new audience. They watch you, listen to your pace and cadence, your articulate delivery and planned script.  You are telling a story and providing a solution to their problems. 

Remember Aesop's Fables?

Lets plan your video and control all the aspects we can.

• Camera
• Sound
• Lighting
• Script
• Length of Video
• Editing
• Being Seen
• Promotion Distribution

A story will spark interest in seconds; It is imperative to catch the viewers attention in 6 - 9 seconds or they move on. 

There are some great points here;

http://blog.bazaarvoice.com/2013/07/02/bite-sized-videos-challenge-brands-to-nail-engagement-fast/

Get help coaching and educating you through the process as you move towards either self production or professional video work; Shoot stage and help you script. Help with editing and then it needs to be SEO keyworded and uploaded to multiple platforms.

http://torontoshoptalk.blogspot.ca/2011/12/video-your-message.html

Who am I to give you any advice? The 2103 Stefan Swanepoel Technology Report, David Pylyp youtube.com/dpylyp was named as one of the Top 10 individual real estate channels on YouTube.

Call me 647 218 2414

Avenue Cafe + Bistro - South Beach

Avenue Cafe South Beach Condos, Mimico

Situated within the confines of the South Beach condo complex on the west side of Park Lawn Road immediately south of the QEW on ramp;  sits this brand new While Marbled clean and welcoming patio that awaits a liquor license.

All this right outside your front door.

Clean, Fully staffed, Prepared sandwiches and a full kitchen and hotplates.

I hope to stop in often, Will I see you there?

Avenue Cafe Outdoor Patio

Maybe later next week, we could get together for a beverage ;^)

But Its really Mimico? Right?

Do you remember driving past the Picken Chicken Restaurant on the south side of Lake shore in Mimico?    Do you recall the dinners?   Or the Parking Lot?   What ever happened to that place?  Its right at the bend that divides Humber Bay Shore and the thousands of Condominium units that now comprise Humber Bay Shore.  


This happened;  waterfront development, new marina and access to the waterfront via Norris Ave (The Birds and The Beans) and what we hope will be access for thousands of people to wander the Martin Goodman Trail.

Mimico Waterfront;  That is Humber Bay Shore

Mimico Waterfront Park was officially open June 07th, 2013 with an addition of 1.1 kilometers of continuous park and walking trail that joined the Norris Crescent Parkette and Humber Bay Park West.  (west side of the Humber River and on the North bank opposite the Mimico and Etobicoke Yacht clubs)

The Phase 2 extension added 500 metres of waterfront trail, three sections of cantilevered pedestrian boardwalk and a separate multi use trail located along the backshore that provides cycling, inline skating adjacent to the boardwalk, small pockets of wetland habitat, landscaping and park lighting.

Total Budget was $18.2 Million shared between $6.5 Million City of Toronto, $6.2 Million by the Province of Ontario and $5.5 Million by the Government of Canada.

The Mimico BIA @MimicoByTheLake has been actively working to promote this neighbourhood and community to those living in the Humber Bay Shore Condo concentration that is a mere few blocks away.   There has been a revival of late with restaurants and bistro, streetfront patios that welcome your walkin traffic.

The expansion of Legion Road ( joining North to South ) will tie the California Condo, iTides, and iLofts directly to lake shore at Beyond the Sea.

Its the community that makes you love living in Mimico by the Lake

If you would like some details  send me an email or check out a few buildings. 

Reaching Out with Ebay

What will you do that is unique? Singular in FOCUS to meet new people? Ebay Auctions http://cgi.ebay.ca/ws/eBayISAPI.dll?ViewItem&item=300875423820#ht_640wt_1186

What are you doing that will get you noticed?

Available for Opinion of Value or Market Evaluations,  Discussion of Senior Housing Issues / Planning and Options for Seniors,  Condominium Board participation, YouTube Advertising and SEO for Website Managers, Social Media Engagement or Teaching a Class



http://www.Facebook.com/dpylyp
http://www.Twitter.com/davidpylyp
http://www.SellinginToronto.ca
https://plus.google.com/u/0/109283965469179719942/about/

Repurpose your Furnishings or Rent to Stage

Staging Do we  Repurpose or Rent

When preparing a house for sale, I like to re-purpose as many items in the home as possible. I like to use the owners art, decorations and furniture to highlight each room to its potential. Owners are often surprised how moving these items around and re positioning them can make a difference.

It helps to have someone who has no attachment to the home and its furnishings see new possibilities. This helps keep cost down vs renting items. The only time we would rent or buy for staging is when all other options have been exhausted.

Lets deal with it Now

Liz Manore   905 467 2400.

Exclusive to The David Pylyp Group

Most important Realtor function?

Listening

Let's get together for a coffee and discuss how we can help you.

416 233 9000